Academy Books

Selling the Dream: Advertising the American Automobile 1930-1980 - Heon Stevenson

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$45.00
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2nd hand book, very good condition, see images"Selling the Dream: Advertising the American Automobile 1930–1980" by H...
SKU: 9781873361221
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Description

2nd hand book, very good condition, see images

"Selling the Dream: Advertising the American Automobile 1930–1980" by Heon Stevenson offers a detailed exploration of five decades of American automotive marketing and print advertising. Published in 1995 by Academy Books, this comprehensive 287-page volume documents how Detroit's major automakers marketed style, power, luxury, and the American dream through iconic promotional campaigns. Copiously illustrated throughout with historical black-and-white print ads, artwork, and promotional materials, this reference is a valuable resource for classic car enthusiasts, automobilia collectors, and social historians alike.

Additional Info

Condition: Used

Author: Heon Stevenson

Title: Selling the Dream: Advertising the American Automobile 1930-1980 - Heon Stevenson

Format: Hardcover

Number of Pages: 287

Publication Year: 1995

Found in:

Book cover with green classic car photo and title Selling the Dream, Advertising 1930–1980
Book back cover with classic car photo, Selling the Dream title and barcode
Closed book with dark blue cover showing title and classic green car image
Open book with two blank light pages and dark blue inside cover
Open book pages: Dedication and Contents with small classic car illustration
Open book pages with heading Introduction and dense text blocks
Open book spread with vintage car ads, headings and photos for Mercury and Lincoln
Open book spread featuring black-and-white car photo and surrounding text
Open book spread with black-and-white car images and article text
Open book spread with black-and-white car illustrations and Ford ad text
Open vintage auto advertising book with Lincoln pages and black-and-white car photos
Open auto advertising book showing Goodrich Safety Silvertown page with car illustration
Open vintage car advertising book page with black-and-white Ford photos and diagrams
Open auto advertising book featuring Plymouth 510 and Buick 8 black-and-white ads
Open vintage auto advertising book with Plymouth page and black-and-white car photos
Open advertising book with Honda and Ford Granada black-and-white car images
  • Book cover with green classic car photo and title Selling the Dream, Advertising 1930–1980
  • Book back cover with classic car photo, Selling the Dream title and barcode
  • Closed book with dark blue cover showing title and classic green car image
  • Open book with two blank light pages and dark blue inside cover
  • Open book pages: Dedication and Contents with small classic car illustration
  • Open book pages with heading Introduction and dense text blocks
  • Open book spread with vintage car ads, headings and photos for Mercury and Lincoln
  • Open book spread featuring black-and-white car photo and surrounding text
  • Open book spread with black-and-white car images and article text
  • Open book spread with black-and-white car illustrations and Ford ad text
  • Open vintage auto advertising book with Lincoln pages and black-and-white car photos
  • Open auto advertising book showing Goodrich Safety Silvertown page with car illustration
  • Open vintage car advertising book page with black-and-white Ford photos and diagrams
  • Open auto advertising book featuring Plymouth 510 and Buick 8 black-and-white ads
  • Open vintage auto advertising book with Plymouth page and black-and-white car photos
  • Open advertising book with Honda and Ford Granada black-and-white car images
Book cover with green classic car photo and title Selling the Dream, Advertising 1930–1980
Book back cover with classic car photo, Selling the Dream title and barcode
Closed book with dark blue cover showing title and classic green car image
Open book with two blank light pages and dark blue inside cover
Open book pages: Dedication and Contents with small classic car illustration
Open book pages with heading Introduction and dense text blocks
Open book spread with vintage car ads, headings and photos for Mercury and Lincoln
Open book spread featuring black-and-white car photo and surrounding text
Open book spread with black-and-white car images and article text
Open book spread with black-and-white car illustrations and Ford ad text
Open vintage auto advertising book with Lincoln pages and black-and-white car photos
Open auto advertising book showing Goodrich Safety Silvertown page with car illustration
Open vintage car advertising book page with black-and-white Ford photos and diagrams
Open auto advertising book featuring Plymouth 510 and Buick 8 black-and-white ads
Open vintage auto advertising book with Plymouth page and black-and-white car photos
Open advertising book with Honda and Ford Granada black-and-white car images
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