Mercedes-Benz S-Class - The brochures since 1952

Author: Martin Haubermann, Hardbound, 151 Pages, ISBN: 9783768817202, 1st Edition, 2005

September 2005: The youngest generation of the S-Class celebrates its premiere at the Frankfurt IAA. Look ahead, drive ahead, write the marketing strategists of Mercedes-Benz as an advertising message for the pinnacle of German automobile construction art. Although they may be referring particularly to the most recent model of the luxurious series from Baden-Wurttemberg, these future-oriented lines doubtlessly apply to all previous models as well.

The S-Class has always been the ultimate automobile limit — worldwide. The occasionally legendary S-Class brochures offer a fascinating revue. Not only do they give an impressive and entertaining portrayal of the respective spirit of the times in words and color pictures — they also astonish us again and again with the early technical finesse and apparent future visions which
were already quite normal in the S-Class.

A graphic homage to an automobile icon. A fascinating piece of automobile history, interesting, optically opulent, graphically elegant, competent in its content.