{"product_id":"the-ride-new-custom-motorcycles-and-their-builders","title":"The Ride - New Custom Motorcycles and Their Builders","description":"\u003cp\u003e\u003cstrong\u003eEditors: Chris Hunter, Robert Klanten, ISBN: 9783899554915, Published in 2013, 320 pages, hardcover\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eThe motorcycle is back! The Ride is about custom motorcycles as motorcycles are meant to be and the people who build and drive them.\u003c\/p\u003e \u003cp\u003eThe motorcycle is back! Similar to the fresh contemporary scene that has established itself around bicycles in the last few years, the motorcycle is currently undergoing an aesthetic rebirth. A young subculture worldwide is discovering the motorcycle as an expression of its personality and creativity.\u003c\/p\u003e \u003cp\u003e\u003cem\u003eThe Ride\u003c\/em\u003e explores motorcycle riding as it is meant to be: as a means of getting around with attitude, as an extension of one’s own body, as an expression of personal freedom, but also as a significant challenge to technical expertise, craftsmanship, physics, discipline, and driving skill.\u003c\/p\u003e","brand":"Automoto Bookshop","offers":[{"title":"Default Title","offer_id":47628264571100,"sku":"9783899554915","price":185.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/8297\/3404\/files\/theride_page3__36547.1421987425.1280.1280.jpg?v=1772094416","url":"https:\/\/automotobookshop.com.au\/products\/the-ride-new-custom-motorcycles-and-their-builders","provider":"Automoto Bookshop","version":"1.0","type":"link"}