Description
Revisit the glorious 1960s and early 1970s, when cars from Reynolds Buick, Yeakel Chrysler-Plymouth, Mel Burns Ford, and others created the lasting muscle car legacy through innovative advertising and over-the-top performance. Detailed text and more than 250 historic photos and illustrations provide the history of those dealerships.
An entire volume dedicated to detailing and preserving the iconic muscle car dealerships of the 1960s and early 1970s, many whose doors are now closed. Text is supported with more than 350 historic photos and illustrations.Muscle car historian Duncan Brown revisits this glorious automotive era when Nickey 427 Camaros and supercharged Dodge Demons by Grand Spaulding Dodge terrorized the streets. Drag sponsored cars from Reynolds Buick, Yeakel Chrysler-Plymouth, and Mel Burns Ford informed buyers that if you came to their dealership, you too could have a screaming fast muscle car just like the ones you saw at the dragstrip. It was these dealerships that created the lasting muscle car legacy through their innovative advertising and over-the-top performance.The majority of these dealerships floundered, unable to reattract the customers they had prior to the muscle car. Thankfully, a volume has been dedicated to preserving the history of those less fortunate and revisiting the past success of these Lost Muscle Car Dealerships.Pages: 192
Size: 8.5 X 11 (inches)
Format: Paperback
Illustrations: 115 b/w, 245 color photos
Publisher: CarTech
ISBN: 9781613254516
Product Code: CT644
